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Snowbound Expo elevates brand line-up by adding Atomic to the 2023 Boston expo

Atomic, a pioneering brand in the world of winter sports equipment, has announced its participation in Snowbound Expo 2023, the popular consumer snow sports expo taking place from November 3rd to 5th. The event, which boasts a rich legacy in Boston, MA, has long been a highlight on the snow sports calendar, and will kick start of an exhilarating 2023/24 season. Atomic joins over 150 brands and resorts at Snowbound Expo which will welcome over 25,000 winter sport enthusiasts to kick off the winter season.

Snowbound Expo has gained a reputation as a must-attend event for snow sports enthusiasts, providing a platform for leading brands and resorts to showcase their latest innovations, products, and offerings. This year’s expo promises to be even more exciting as Atomic joins the growing lineup of prominent brands and resorts from across America.

Atomic said “We’re super excited to be a part of this year’s Snowbound Expo 2023 and to be working together to drive the sport of skiing into the future. We’ll be showcasing some incredible new products developed especially for North America so we’re really looking forward to connecting with our East coast skiers and getting everyone psyched up for the season,” said Paul Guimond, Atomic Community Marketing Manager. 

Atomic joins brands including IKON Pass, Alterra, Deuter, Darn Tough, Fischer, Head/Tyrolia, Helly Hansen and Hestra Gloves. More include J Skis, Kulkea, Meier Skis, Nordica, Oosc Clothing, Ortovox, Parlor Skis & Snowboards, Peak Skis, Phunkshun Wear, Renoun Skis, Rollerblade, Rossignol, Salomon, Scarpa, Stockli, Teton Gravity Research, CB Sports, Neve by CKB Collection and many more listed on the website. Resorts include Burke Mountain, Jackson Hole, Jay Peak Vermont, Killington, Le Massif de Charlevoix, Loon Mountain Resort, Ragged Mountain Resort, Saddleback Maine, Tenney Mountain, Woodstock Inn & Resort, Wachusett Mountain Ski Area, Sugarloaf, Pleasant Mountain, Sunday River with more announcements imminent.

Commercial Director of Snowbound Expo, Stuart Dacre said “Snowbound Expo debuted last year with over 20,000 visitors visiting the expo across the weekend and it was epic to say the least. For this year, there are more brands and resorts signing up and we have bigger features and activities for families to enjoy. It’s going to be a busy weekend! We’re excited to bring the event to life in November!”

In addition to the exciting brand and resorts lineup, Snowbound Expo 2023 will feature an array of activities for visitors to get involved with, plus a whole schedule of guest celebrity speakers.

The Inspiration Stage will include guest speakers including; Shaun White, Julia Kern, Ted Ligety, Mary Walsh, Steep Steep, LJ Henriquez, Jeremy Jones and many more. These Olympic athletes and snow sports icons will share their experiences from their careers and answer any questions from the audience too before doing their own meet & greets with visitors.

Interactive activities are a huge part of the show and are designed to offer a whole day out for families and beginners to snow sports. The fun activities include; an indoor mega slope, a warped wall from US Ninja League, The Cross Country & Snowshoe experience, The Share Winter trail, Skate to Ski with Rollerblade, Balance Boards with MTL Balance Boards and much more to be confirmed.

Snowbound Expo 2023 will open its doors to the public on November 3rd at The Boston Convention & Exhibition Center in Boston, MA.  

To sign up for a booth or sponsor the event, contact [email protected]

Tickets are available at https://snowboundexpo.seetickets.com/event/snowbound-expo/boston-convention-exhibition-center/2637965

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Editor’s notes:

About Raccoon Media Group

Raccoon Media Group is a dynamic, high-growth media business focused on enabling healthy and active lives. Our media properties deliver year round content and advice to specialist, self-identifying consumers that share a love of being outside, healthy and active. Our events are well-timed, community-driven, tightly focused and passion-led. They bring buyers and sellers together to see cutting edge innovations in a fun and exciting way


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