Nicole Feliciano is the CEO of Momtrends Media and publishes one of the nation’s top blogs for moms: Momtrends.com. The company launched in 2007 and travel is one of the biggest verticals, providing families with trusted tips for creating the best experiences on snow. In the snowsports niche, Nicole manages snow-specific social media platforms @skimomsfun on Instagram and Facebook. She is the co-host of the Ski Moms Fun Podcast and creator of the private Ski Moms facebook group has 8500 members and is the largest group on social media for moms who ski and ride.
Nicole is a polished public speaker and has consulted with many brands like Ski Utah, Vail Resorts, Vicks and T-mobile on marketing partnerships. P&G sent Nicole to the 2010 Vancouver Olympics to cover the “Thank You Mom” program as a Mom Correspondent. Though she came to skiing later in life, she’s embraced the winter sport lifestyle and last year scored 73 days on snow and holds not one, but three season passes at both Nordic and alpine ski areas.
Heathline Best Mom Blogs of 2018
2014 Cision #11 in the Top 50 MomBloggers list
Cision 2012 Most Influential Bloggers
Outdoor Media Summit: Repurposing Your Content for maximum exposure. September, 2021
Boston Ski Show: Ski Moms Guide to Dominating the Slopes with Your Family this Winter November 14, 2019
Digital Marketing 411: Winning Strategies To Build Your Brand Online: August 6, 2019 Playtime NYC
Snowsports Industry Association: October 23, 2018 “Marketing to Ski Moms”
Ski Utah Annual Board of Directors Meeting August 2017 Park City Utah “What You Don’t Know About Ski Moms: Marketing to Moms,”
Ski Industry Association: January 2017 “Connecting with Ski Moms the Underserved Population”
Out of Bounds Podcast 2021 https://open.spotify.com/episode/3nQLv0hPy9JJwkMlX3xP98
Ordinary Sherpa 2021 https://ordinarysherpa.com/059/